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How To Create A Blog Post Template (+ 5 Popular Templates)

by | Feb 27, 2023

If you are a blogger, you know how much time and sanity you can save by having a blog post template ready to go.

Depending on the type of blogs and articles you create, you might have a wide variety of templates and designs, or you might just have a handful you cycle through. Either way, the sooner you can put them together, the better.

For anyone who has writers on staff or even accepts guest posts, having templates ready to go to send people can save you so much time later on for formatting and editing the posts to fit into your website’s style.

In this post, we’ll be going over some of the main types of blogs that people create and give you some tips for making a blog post template for each one of them.

Why Create Blog Post Templates

Having blog post templates on hand and ready to go can save you so much time as a blogger. They can also help make sure you don’t forget any part of a blog and you simply follow the template all the way until the blog is done.

Blog post templates can also help you keep your blog brand consistent because all of your posts will be formatted and written in a cohesive way.

If you end up outsourcing or hiring writers for your website, you will find so much time saved for everyone if you have blog post templates. That way, everyone can stay on the same page with how each blog is expected to look and flow together.

Whether or not you have a team or it is just you writing them, you cannot go wrong with using a template to have on hand.

What To Include In A Blog Template

Naturally, it will depend on the type of template you are creating, but there are some fundamentals you will want to consider.

Some things you might want to include:

  • Introduction formatting or rules. You might want to have it only be a certain amount of sentences or to include the main keyword.
  • Main keyword rules for each post. How often should they be included? Do you want to put them in a header? Do you have any other SEO needs?
  • Formatting rules throughout the post. You might want to include rules like inserting a call to action after the table of contents
  • Content rules. Depending on the type of content you are writing (we will dive into examples of different blog posts below), you might want to have different rules for how the information is structured and put together.

Blog Post Template

When it comes to blog post templates, you will want to make some basic ones based on what you want and write the most often.

Although there are a lot of different kinds of blogs out there, lets cover five different options that are some of the most common so you can start to create your templates.

#1 – Listicle Blog Template

If you do not know, listicle blogs are exactly what they sound like: they are a general blog that has a whole list.

It might be something like Top 10 products in your niche, 25 best books to read, 13 best coffee makers, and so on. You get the idea. They typically bring in a lot of traffic because people love lists and they rank well in Google.

For this blog post, you will need to decide the heading size for each list. You’ll also need to decide how the numbers are outlined and if things like bullet points will be used.

You should also explain why you put this list together. Maybe it’s to save the reader time or to give them tips that can help them level up a skill. No matter what it is, you should be incredibly clear on what they will receive by reading the list.

For example, each item in the list could be labeled as 1., 2., and each of the titles will be Heading 2 sized.

#2 – How-To Blog Template

How-to blogs are where you take the time to explain a topic and give a deeper tutorial on the topic.

You will first need to analyze the level of the person you are writing this article for. You might be aiming it at total beginners or it might be a blog post for experts.

Determining that ahead of time will help you figure out the language you need to use in your blog post.

Generally, you will want to start by introducing the topic and explaining to the reader what they’re going to learn by the end of the post.

From there, you will want to go step by step through what you are explaining to make sure it flows in a cohesive way.

#3 – Review Blog Template

Whether you choose to review a single product, or compare a lot of different products together at the same time, you will still need some basic outlines of this post.

Review posts are what they sound like: You spend the time reviewing a product or service and giving your feedback to the reader.

You have most likely come across review posts when you are looking to buy something yourself and you want to make sure it is worth the money or meets the quality you want.

In review blog post templates, you will want to start with an overview of what the review is about. From there, you can dive into the product itself and discuss each part of the product or service to give an overview of what people need to know.

Once you go through all of the features and explain your thoughts, you will want to end it with a conclusion of some kind.

#4 – Case Study Blog Template

If you do not already publish case studies, you should. Depending on your blog topic, this is a great way to stand out and start to put your expertise together in a professional way.

There is some overlap between how-to blog posts and case studies, but case studies provide an exactly real example.

For example, if you were a copywriter, you could show exactly the before and after steps you did to help a client increase the email subscribers on their list.

With case studies, it helps to get as detailed as possible with every single step you take along the way. This will require you to keep detailed records of everything you did so you can document it.

For these templates, first you will want to start with what the case study is about. What were your thoughts, what were your ideas to solve it, how long did it take, and what will the reader understand by the end of the case study?

From there, you will want to dive into the specific steps you took along the way and explain why you chose them.

#5 – News

This one is often pretty basic. You will want to follow journalist writing principles and include the main point of the news in the beginning of the blog post.

However, you might want to set your own rules for word counts, the types of images to be used, and any other date-specific formatting rules since news is typically time based and not evergreen.

What To Do Next

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